When we complained that the economy was not as good as expected, wine sales were generally good, and in 2018 it was a full year for the British wine industry. According to the British Guardian, in 2018 the British bought more than 100 million bottles of sparkling wine, setting a new record.
In 2018, the British bought a total of 164 million bottles of sparkling wine, including champagne, which brought about 2.2 billion pounds of revenue to British wine producers and distributors. According to data released by the British Wine and Spirits Trade Association, this figure has increased by 10% compared to 2017 sales.
From the origin of the wine, sparkling wines produced in Spain, Italy, France and the UK are favored by British consumers. Among them, the Keruiman sparkling wine from France is a rising star in the UK consumer market. This kind of sparkling wine brewed by the traditional method has become the first choice for more and more people because of its high cost performance.
At the same time, the sales of Prosecco sparkling wines from Italy tend to be flat. Compared with 2017, Prosecco sparkling wine sales increased by only 5%, the smallest increase since 2011. According to some analysts, this sparkling wine with a certain acidity and light fruity flavor may usher in a turning point in the UK market.
Limited by geography and climatic conditions, it is difficult for the UK to produce a large number of quality wines locally. But thanks to important wine regions such as France, the British can import sparkling wines from many countries around the world. According to surveys, on average, British consumers spend an average of 5-6 pounds to buy a bottle of wine; during the holidays, the average cost of buying wine will rise to 8 to 10 pounds.
As the organizer of the wine show, friends around the miniwine (Shanghai International Wine and Spirits Exhibition) often buy wine, but they are all lovers of wine. I wonder if you usually buy wine?
